Platform Privacy Policy

Effective Date: April 1, 2025.

Velora is committed to protecting your privacy and providing transparency around how we collect, use, and share your personal information. This Privacy Policy outlines the data we collect, how it is used, your choices, and our legal obligations.

1. Information We Collect

We collect the following categories of personal information:

  • Account Information: Name, email, phone number, profile image, bio

  • Social Activity: Likes, comments, shared posts, community memberships

  • Planning Data: Trips created, events attended, RSVPs, preferences, interests

  • Behavioral Signals: Friends, followers, tags, browsing patterns, interaction history

  • Device & Usage Info: IP address, browser type, device ID, cookies, and crash logs

2. How We Use Your Information

Your data enables us to:

  • Power core features like event planning, group participation, and vendor interaction

  • Personalize your feed, recommendations, and user experience

  • Suggest relevant vendors, services, and community content

  • Deliver targeted advertisements based on your interests and activity

  • Improve our platform performance and detect fraud or abuse

3. Advertising and Personalization

Velora uses your profile data—including likes, tastes, posts, trips, events, and social interactions—to offer personalized ads, vendor recommendations, and service suggestions.

By default, users are opted in to these personalization features. You may adjust your privacy settings to limit:

  • Personalized ad targeting

  • Vendor or service suggestions

  • Use of location-based recommendations

Disabling certain features may impact the functionality and experience of the platform.

4. Data Sharing and Disclosure

We may share limited personal data with:

  • Vendors and partners you interact with on the platform

  • Analytics and cloud service providers for platform improvement

  • Advertisers (anonymized or pseudonymized data only)

  • Law enforcement when legally required or under subpoena

We do not sell your personal information.

5. Your Choices

You can manage your data preferences in the Settings section:

  • Update profile info

  • Control ad and personalization settings

  • Download your data

  • Request deletion of your account and personal data

6. Data Retention

We retain your data for as long as your account is active or as necessary to comply with legal, operational, or security obligations.

7. Security

We implement standard security measures including encryption, access control, and monitoring. However, no platform is completely secure.

8. Children’s Privacy

Velora is not intended for users under 13. We do not knowingly collect data from children.

9. Changes to This Policy

We may update this policy periodically. Material changes will be communicated in-app or via email.

10. Contact Us

For questions or privacy-related requests, contact: [privacy@velora.app]